M. Barry and Co. - Work

The power of print.
Well-crafted collateral forms the cornerstone of a company’s image
because of its universal acceptance and power to convey large amounts
of information. Despite all the new media hype, most people like
something they can actually touch, and toss into a bag or briefcase
to read later. We aim to make sure they take it with them.

Collateral:
- corporate & product brochures
- point-of sale materials
- take ones
- annual reports
- statement stuffers
- newsletters

Advertising for impact.
All our advertising projects are based on a well-researched
strategy brought to life in a creative concept. The creative staff
at M. Barry are well versed in TV, radio, and print advertising,
having created campaigns for such diverse clients as Astoria
Federal, Aleve, Pampers, Le Menu and Dawn.

Cyber soup to nuts.
We consider ourselves media neutral, recommending what best suits
client needs. That said, we embrace the power and flexibility of new-
media, and provide a full range of Internet, intranet and extranet solutions.

These include web strategy and planning, content development,
design and deployment, and maintenance.

We provide our clients with effective, stable, web-based systems and ensure<br>
that their e-commerce, dynamically generated content and other requirements are met.

Direct is key.
At M. Barry and Company direct marketing is not a secondary
service it’s a core offering. We use it to help our clients acquire,
cross-sell and retain customers. We manage every part of the
process from strategic development through production and analysis.

Through our extensive partnerships, we offer:
- data management & modeling
- list purchasing
- specialty packaging
- response management services