Capital One
Digital Banner
Ad Campaign

Project
Static and Interactive Banners for Capital One’s Homepage and their 100+ page Financial Education site.

Challenge
What do you do when you’ve recently put a new brand look and feel into place, and you have less than 3 weeks to get over 60 banners produced for your website refresh? You remind yourself that meeting tight delivery dates with exceptional work is what M. Barry and Co. is known for.

Our challenge was to create banners for Capital One’s Homepage and their 100+ page Financial Education site in no time flat.

Our Solution
We created impactful, compelling homepage banners that captured and celebrated the brand’s look and feel. The educational banners were dynamic, engaging, and crystal clear in explaining complex financial content. And our streamlined workflow helped us stay focused and on target to meet the deadline, while allowing us room to explore ideas.

Results
All banners were up and running within the allotted time frame and were successful in engaging and informing customers, while also inviting clicks. In addition, since we created more banners than were needed, others were chosen to run at a future date.